Formatting Reference
This section demonstrates all supported text elements.
Inline styles
Normal text. Bold text signals emphasis. Italic text adds nuance. Strikethrough for corrections. inline code for values. A link to this site in prose.
A fourth-level heading
Used for minor asides or sub-labels within a section.
Block elements
A blockquote sits apart from the main body. Useful for pull quotes, external observations, or anything that needs distance from the flow.
A code block for technical notes or structured data:
zone 2 threshold: 142–156 bpm
ftp: 285w
weekly tss target: 600–700
Lists
Unordered list:
- Cycling clubs respond faster than individual consumers
- Triathlon has higher average order value than running
- DACH has the densest club infrastructure in Europe
Ordered list:
- Identify the social unit (club, team, crew)
- Build the product around collective identity
- Price for belonging, not commodity
Table
| Metric | Prime Wear | Industry avg |
|---|---|---|
| Avg. order value | €340 | €180 |
| Reorder rate | 68% | 31% |
| Club penetration | 42% | 9% |
End of formatting reference.